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Nancy L. Dokter

6507 River Meadows Turn      Racine, Wisconsin 53402

Phone.fax 262.260.8562    Email ND@NancyDokter.com    Website NancyDokter.com

OBJECTIVE

To serve public relations, marketing and copywriting clients via full-service, free-lance or consulting arrangements. High ethical standards and a commitment to quality encourage trust and build long-term relationships. An affinity for achievement gets results.

EXPERIENCE

Current               Nancy Dokter Public Relations & Marketing, LLC

Principal

Providing public relations and marketing, plus copywriting services--for clients in industry, health care, education, financial and government sectors, plus ad/design agencies. Deliverables include marketing/PR plans, web content, technical blogs, video scripts, press releases, advertisements, industry articles, email campaigns, brochures and direct mail projects.

Editor, Racine Area Manufacturers and Commerce (RAMAC) Business Quarterly Magazine.

1987 - 1990      Deluxe Data Systems of Milwaukee, WI

Director of Marketing – Electronic Funds Transfer

Coordination of marketing, product research and public relations activities for eight strategic business units plus the company at large. High-end software and processing clients included U.S./international financial institutions, retailers and government benefit programs. Coordinated marketing and public relations efforts to consolidate acquisitions.

Member of the Steering Committee for Research and Development of the U.S. payment system, Electronic Funds Transfer Association of America in Washington, D.C. Marketing liaison to IBM Corporation and Tandem Computers for cooperative marketing programs.

Marketing Manager

Staff and budget management for the production of brochures, slide shows, advertising, direct mail, newsletters and press releases, plus interviews with the media, senior management presentation training, new product launches, client events, trade shows, product research and competitive analysis.

1984 - 1987      A.O. Smith Data Systems, Inc. of Milwaukee, WI

Marketing Manager – Financial Services

Management of the marketing budget plus staffing. Functions included internal and external company newsletters, press releases and media contact, sales brochures and lead tracking systems, advertising, trade shows, seminars, direct mail, slide presentations and speeches, plus marketplace and competitive analysis. Audience was financial institutions and electronic funds transfer networks.

1980 - 1984      ATM Network Management Corporation of Downers Grove, IL (Venture Capital company; acquired by GTE)

Vice-president, Corporate Communications

Responsible for external public relations with heavy emphasis on media interviews and articles, articles for industry magazines, speaking opportunities at industry forums plus newsletters and direct mail. Audience was financial services and high-tech sector.

Director of Corporate Communications

Responsibilities as above.

Manager, Marketing and Communications

Responsibilities included planning the company's first ad campaign and trade shows, formation of product/service brochures and slide shows, writing press releases and newsletters, fostering press awareness and producing direct mail campaigns. This was one year into the company's establishment.

EDUCATION/PROFESSIONAL

Member - RAMAC (Chamber of Commerce) of Racine, WI, Marketing Committee and Business Marketing Group, Editor of RAMAC's Business Quarterly Magazine.

Communications Chair, Board of Directors - Tempo of Racine 

Member – Fine Arts Advisory Council, Carthage College, Kenosha, WI

Board of Directors – River Meadows Homeowners Assn., Caledonia, WI

Past Member - Promotions Committee for Racine Christian School

Past Business Chair - Chamber of Commerce Education & Workforce Development Committee, Lawrence Co., TN

Past Member - Steering Committee for Research and Development, Electronic Funds Transfer Association of America, Washington, D.C.

Graduate, The Quality College (Philip Crosby School of Quality for Management)

B.S. in Business Management, Cardinal Stritch College, Milwaukee, WI

Undergraduate work, Trinity Christian College, Palos Heights, IL

English Award, Top 10 Graduate, St. Anne Community High School, St. Anne, IL